RE/MAX of Cherry Creek is one of the top producing real estate offices in Denver and one of the largest broker-owned real estate companies in the region.
RE/MAX of Cherry Creek approached DBC Digital to evaluate its current marketing and recruiting strategies and need to update and modernize its brand and image to reflect vibrancy of the Cherry Creek market area as well as the surrounding communities of Denver and to maintain a leadership position in the real estate industry.
DBC Digital conducted both an internal and external communications audit to determine the public perception and key employee attitudes toward RE/MAX Cherry Creek in order to establish an effective communications and marketing strategy and then produce creative that was in line with a new brand and communications strategy.
A new and more modern RE/MAX of Cherry Creek website was created to focus the brand and increase visibility. The site included cutting edge lead generation tools, onpage SEO, real estate listing searches and improved recruitment campaigns that include personal videos of each agent as well as a welcome and recruitment video from the President of RE/MAX of Cherry Creek.